{"id":6262,"date":"2025-05-30T14:14:22","date_gmt":"2025-05-30T11:14:22","guid":{"rendered":"https:\/\/baronfoodtech.fi\/iba-2025-a-new-direction-and-technological-leap-for-the-bakery-industry"},"modified":"2026-11-05T13:02:34","modified_gmt":"2026-11-05T11:02:34","slug":"iba-2025-a-new-direction-and-technological-leap-for-the-bakery-industry","status":"publish","type":"post","link":"https:\/\/baronfoodtech.fi\/en\/iba-2025-a-new-direction-and-technological-leap-for-the-bakery-industry","title":{"rendered":"IBA 2025: A New Direction and Technological Leap for the Bakery Industry"},"content":{"rendered":"<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/baronfoodtech.fi\/wp-content\/uploads\/2025\/05\/WhatsApp-Kuva-2025-05-30-klo-11.23.35_81e43a64-min-768x1024-1.jpg\" alt=\"Kauniisti leivotut artesaanileiv\u00e4t messuosastolla.\"><figcaption>Artisan breads on display at the trade fair \u2013 hand-baked quality.<\/figcaption><\/figure>\n<p><strong>IBA 2025 in D\u00fcsseldorf showcased the latest innovations in the bakery industry: hybrid ovens, AI quality control, and the rise of premium products. Baron Foodtech\u2019s decades of experience and holistic service approach ensure that our customers can take full advantage of these opportunities.<\/strong><\/p>\n<p>IBA 2025 was once again held in D\u00fcsseldorf, returning to the city after a long break. This historic comeback created a new atmosphere and offered broader opportunities to showcase industry developments. The event brought together leading equipment manufacturers, ingredient suppliers, consultants, and bakery entrepreneurs, providing a unique insight into how tradition and innovation are merging in the bakery industry.<\/p>\n<h2>The Importance of IBA for the Bakery Sector<\/h2>\n<p data-start=\"868\" data-end=\"1249\">Since 1949, IBA has been the most important stage for new product launches and networking within the bakery industry. In D\u00fcsseldorf, more than 1,000 exhibitors and thousands of visitors from over 170 countries gathered to explore the future of the industry. This year\u2019s event focused particularly on energy efficiency, automation, sustainability, and creating more meaningful work.<\/p>\n<p data-start=\"1251\" data-end=\"1523\">The fair is more than just a place to showcase machines and new products \u2013 it\u2019s a forum for discussing the future of the sector and sharing knowledge about the needs and trends of different markets. That makes it a unique and valuable event for the entire bakery industry.<\/p>\n<h2>Energy Transition from Gas to Electricity \u2013 Hybrid Solutions for Flexibility<\/h2>\n<p data-start=\"1609\" data-end=\"1995\">Energy efficiency and sustainability were key themes at the fair. Electric ovens are increasingly popular due to their better energy efficiency and lower emissions. A notable new trend is the introduction of hybrid ovens that can quickly switch between gas and electricity. This flexibility allows bakeries to adapt to fluctuating energy prices and ensures more stable production costs.<\/p>\n<p data-start=\"1997\" data-end=\"2129\">Hybrid ovens help bakeries better control costs while supporting sustainability targets and enhancing production process efficiency.<\/p>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/baronfoodtech.fi\/wp-content\/uploads\/2025\/05\/WhatsApp-Kuva-2025-05-30-klo-11.23.35_e4798315-min-768x1024-1.jpg\" alt=\"Senius-uunin muotoilu messuosastolla, mukana s\u00e4hk\u00f6- ja kaasutoiminto.\"><figcaption>Hybrid oven that enables flexible energy source switching between gas and electricity.<\/figcaption><\/figure>\n<h2>Automation \u2013 A Solution to Labor Challenges and Physical Strain<br \/>\n<\/h2>\n<p data-start=\"2350\" data-end=\"2738\">Automation is no longer just about cutting costs. It has become a crucial part of modern bakeries, addressing labor shortages and reducing physically demanding work. In many regions, it\u2019s difficult to find enough employees, and heavy manual labor doesn\u2019t attract new workers. Automation offers a solution by reducing the physical strain and freeing up employees for more meaningful tasks.<\/p>\n<p data-start=\"2740\" data-end=\"2991\">At IBA 2025, a wide range of automated dough handling and baking processes were showcased, improving product consistency and reducing waste. At the same time, automation helps improve working conditions and makes production processes more predictable.<\/p>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/baronfoodtech.fi\/wp-content\/uploads\/2025\/05\/WhatsApp-Kuva-2025-05-30-klo-11.23.36_289e3ceb-min-768x1024-1.jpg\" alt=\"L\u00e4hempi n\u00e4kym\u00e4 automaattiseen leipomolinjaan messuilla.\"><figcaption>Bakery line details and machine efficiency showcased at the trade fair.<\/figcaption><\/figure>\n<h2>Artificial Intelligence in Bakeries \u2013 Cautious but Steady Progress<\/h2>\n<p data-start=\"3234\" data-end=\"3551\">The bakery industry is known for its traditional and conservative nature, but artificial intelligence (AI) is slowly making inroads. At the fair, we saw AI-driven systems that detect line deviations and quality issues in real time. AI can also be used to analyze production data, optimize processes, and reduce waste.<\/p>\n<p data-start=\"3553\" data-end=\"3740\">While AI adoption is still in its early stages for many bakeries, IBA 2025 clearly showed that forward-thinking companies are already recognizing its potential as a competitive advantage.<\/p>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/baronfoodtech.fi\/wp-content\/uploads\/2025\/05\/WhatsApp-Kuva-2025-05-30-klo-10.12.49_83ac9f78-min-1-768x1024-1.jpg\" alt=\"Tuotantolinjalla teko\u00e4lyn avulla laadunvalvontaa tekev\u00e4 j\u00e4rjestelm\u00e4.\"><figcaption>AI technology inspecting bakery products on the production line.<\/figcaption><\/figure>\n<h2>The Rise of Premium Products and Changing Consumer Expectations<\/h2>\n<p data-start=\"3984\" data-end=\"4285\">Consumers are increasingly looking for new taste experiences, authenticity, and premium quality. The fair showcased a clear trend toward artisan breads, high-quality premium pizzas, and handcrafted products. This shift challenges bakeries to invest in product development, quality, and brand building.<\/p>\n<p data-start=\"4287\" data-end=\"4443\">The rise of premium bakery products isn\u2019t just a passing trend \u2013 it\u2019s a lasting shift that creates opportunities for bakeries to stand out from competitors.<\/p>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/baronfoodtech.fi\/wp-content\/uploads\/2025\/05\/WhatsApp-Kuva-2025-05-30-klo-11.23.35_6a344fef-min-768x1024-1.jpg\" alt=\"Monipuolinen leip\u00e4esittely messuilla\"><figcaption>A wide variety of breads on display \u2013 the craftsmanship shines through.<\/figcaption><\/figure>\n<h2>A Veteran\u2019s Perspective \u2013 How IBA Has Changed from the 1990s to Today<\/h2>\n<p data-start=\"4670\" data-end=\"4810\">Esa Harju, Baron Foodtech\u2019s Senior Consultant, who has attended IBA since the early 1990s, shares his thoughts on how the fair and the industry have evolved:<\/p>\n<blockquote data-start=\"4812\" data-end=\"6060\">\n<p data-start=\"4814\" data-end=\"5156\">\u201cI first attended IBA in the early 90s, when the Bakery Association and wholesalers organized joint trips. At that time, not everyone had strong language skills, so these shared trips were a great way to see the fair and build networks. The booths were centered around equipment manufacturers, and negotiations often took place on the spot.<\/p>\n<p data-start=\"5163\" data-end=\"5665\">Today, language skills are much better \u2013 everyone speaks English, and machine suppliers actively help connect customers with the right solutions and present new technologies. Associations no longer organize joint trips; customers come on their own. The structure of the fair has also changed: many large companies have big booths that bring multiple brands together under one ownership umbrella. Mergers and acquisitions have increased significantly, and major groups are growing larger all the time.<\/p>\n<p data-start=\"5672\" data-end=\"6060\">One of the most significant single innovations I remember was the introduction of a pretzel robot about 20 years ago. It was a big deal back then and showed how automation can transform even the most traditional processes. This year didn\u2019t bring huge new innovations, but it\u2019s important to understand that you don\u2019t need to host the fair every year \u2013 not everything evolves that quickly.\u201d<\/p>\n<\/blockquote>\n<h2>Baron Foodtech\u2019s Role in Supporting the Bakery Industry<\/h2>\n<p data-start=\"51\" data-end=\"485\">At Baron Foodtech, we have been utilizing 3D modeling at all stages of design for years, from initial sketches to precise production models. Previously, 2D models were more commonly used, but now the demand for 3D models has grown significantly on the customer side as well. Equipment manufacturers are also increasingly offering 3D models for our use, which accelerates design and improves collaboration between various stakeholders.<\/p>\n<p data-start=\"487\" data-end=\"626\">This trend was clearly visible at the trade fair: 3D modeling and digital design have become increasingly important in the bakery industry.<\/p>\n<p data-start=\"628\" data-end=\"1001\">We offer our customers comprehensive services from design and project management to implementation. We support our clients from start to finish, ensuring that investment projects run smoothly and stay on schedule. Our services cover 3D design, investment simulation, technical expertise, and project management \u2013 everything a modern and responsible bakery needs to succeed.<\/p>\n<p data-start=\"1003\" data-end=\"1212\">With decades of experience in the field, Baron Foodtech understands the unique features and challenges of the bakery industry. Together, we build the future of baking \u2013 always on the baker\u2019s side of the table.<\/p>\n<h3>Is your bakery in need of renovation?<\/h3>\n<h4>Contact our Head of Sales, Matias Lehtinen!<\/h4>\n<p>\t\t\t\t\t<a href=\"https:\/\/baronfoodtech.fi\/en\/contact\"><\/p>\n<p>\t\t\t\t\t\t\t\t\tClick here!<\/p>\n<p>\t\t\t\t\t<\/a><\/p>\n<p>\t\t\t\t\t<a href=\"https:\/\/baronfoodtech.fi\/en\/news\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\u25c4 Back to news<\/p>\n<p>\t\t\t\t\t<\/a><\/p>\n<p>\t\t\t\t\t\t\t\t[nectar_global_section id=&#8221;6107&#8243;]\n","protected":false},"excerpt":{"rendered":"<p>IBA 2025 in D\u00fcsseldorf showcased the latest innovations in the bakery industry: hybrid ovens, AI quality control, and the rise of premium products. Baron Foodtech\u2019s decades of experience&hellip;<\/p>\n","protected":false},"author":2,"featured_media":6263,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[],"class_list":["post-6262","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bft-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IBA 2025: Trends in Bakery Technology | Baron Foodtech<\/title>\n<meta name=\"description\" content=\"Explore the trends seen at IBA 2025 in D\u00fcsseldorf, from hybrid ovens and AI quality control to growing interest in premium bakery products.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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